Skip to main content
CNET - Will Windows 7 stymie Mac OS X's growth?

Earlier this week a colleague sent me a link to a CNET blog entry with the above title, and remarked, "Maybe he's on drugs."

I'm not so sure he's on drugs, but I'm also unwilling to concede that Windows 7 will stall (or reverse) the growth trend in Mac marketshare. The reasons people buy Apple products revolves around the entire experience, not just around the operating system. If you've ever visited the Genius Bar at an Apple Retail store, you'll understand part of what I mean by the entire experience.

It's about how the hardware and software fit together so exactly. It's about how information and content flows seamlessly from one device to another device to the Internet and back. It's about how, when you call Apple, you almost always feel satisfied after you've hung up. It's about walking into an Apple Store and seeing your name on the video queue showing how many other guests will be helped before you at the Genius Bar. It's about seeing your kids sit down at a few of the store's iMacs and become enthralled in a game, an edutainment program, or just start digging around in one of the iLife apps.

Until Microsoft takes Windows 7 onto its own devices and establishes a similar retail infrastructure that allows for end-to-end control of the customer experience, Apple will remain the ONLY digital products company that can deliver this kind of engagement.

Having said all that, Apple is no longer dependent on whether Mac OS commands a notable marketshare. Their diversification into communications and media devices (iPhone and iPod) keep consumers attached to the Apple brand, and reinforce the Apple customer experience. I remember when I would buy nothing but Sony audio and video gear for many of the same reasons I now buy Apple products.

Comments

Popular posts from this blog

On My Own - Doing It By The Numbers
Over the weekend I got my first call on a consulting opportunity.  A few calls later I realized something - I hadn't figured out how to price my "product!"
It's pretty hard for someone to buy something (or even determine whether they're interested) if they don't know the price.
Of course, that realization came after I nailed down something even more important...my resume.
I promised lots of friends, colleagues and former co-workers that I'd let them know how things are going, so I plan to catalog the steps in my process here on my blog in the unlikely event that someone else decides to pursue a similar path.
I know this has probably all been written about before, but some of us are just too darned bull-headed to learn lessons from other people and need to make our own mistakes, carve our own paths.
Step #1 - Define Your Product (aka Update Your Resume)
I know most people probably keep their resumes current by looking at what t…
Bless me Father, for I have not blogged

With the exception of yesterday's post about Mac OS X and Windows 7, it's been over a year since I last blogged here, and nearly two years since I've posted anything technical. I went underground during that time, focusing on writing intranet blogs and articles and neglecting the "real world." As of today, I no longer have an intranet to blog to (I was laid off), so it's time once again to turn my attention to what's going on out here on the big, bad Internet.

Watch this space in coming days for my thoughts on Apple products, personal productivity in the enterprise, mobile and remote workforce technology, and virtualization (along with meanderings into a wide variety of other topics).